Comments on: 10 Olympic-Sized Ideas for 2010 http://www.thedrewblog.com/index.php/2009/12/11/10-olympic-sized-ideas-for-2010/ RENEGADE THINKING from the CEO of Renegade, the social media & marketing consultancy that helps clients make more out of less by transforming communications into "Marketing as Service." Sat, 12 Nov 2011 01:19:22 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: Erin @ Scout Labs http://www.thedrewblog.com/index.php/2009/12/11/10-olympic-sized-ideas-for-2010/comment-page-1/#comment-14698 Erin @ Scout Labs Mon, 14 Dec 2009 18:47:15 +0000 http://www.thedrewblog.com/?p=826#comment-14698 Thanks for the mention, Drew! Its exciting times here @Scoutlabs - our customers are finding more and more uses for monitoring social media. Clients learn about everything from customer service issues to product development ideas for their company, their competitors, their industry...the world is talking and its very exciting to help frame how to listen. Thanks for the mention, Drew! Its exciting times here @Scoutlabs – our customers are finding more and more uses for monitoring social media. Clients learn about everything from customer service issues to product development ideas for their company, their competitors, their industry…the world is talking and its very exciting to help frame how to listen.

]]> By: Amber Naslund http://www.thedrewblog.com/index.php/2009/12/11/10-olympic-sized-ideas-for-2010/comment-page-1/#comment-14696 Amber Naslund Mon, 14 Dec 2009 16:58:13 +0000 http://www.thedrewblog.com/?p=826#comment-14696 Drew, There's so much good stuff in this post! Thank you so much for writing a post about what's possible, not just airy predictions based on speculation. I'm planning to share this around. And regarding #4, thanks for this: "And while these tools are great, each requires a sizeable commitment by the marketer in time of staff, a commitment that can and does pay off." I'm so glad you emphasized the commitment it takes to do this well. And it's not just the monitoring that takes the commitment; nodding back to #1, this whole social media mindset is a long term strategy, not just a widget you bolt on to your existing marketing plan. Stellar stuff. Thanks for sharing. Best, Amber Naslund Director of Community, Radian6 @ambercadabra Drew,

There’s so much good stuff in this post! Thank you so much for writing a post about what’s possible, not just airy predictions based on speculation. I’m planning to share this around.

And regarding #4, thanks for this: “And while these tools are great, each requires a sizeable commitment by the marketer in time of staff, a commitment that can and does pay off.” I’m so glad you emphasized the commitment it takes to do this well. And it’s not just the monitoring that takes the commitment; nodding back to #1, this whole social media mindset is a long term strategy, not just a widget you bolt on to your existing marketing plan.

Stellar stuff. Thanks for sharing.

Best,
Amber Naslund
Director of Community, Radian6
@ambercadabra

]]>